"Block" letters
(Helvetica, Arial, etc.) average 80% of their height in
width. A 20" tall letter averages 16" wide.
Extended letter
styles are longer, condensed styles are shorter.
When calculating
approximately how long and tall a message can or will be
remember to include the spaces between the letters,
between words, and space both before and after the message
for readability purposes if it is being displayed on a
background (sign face.)
When we prepare the
actual design we can adjust all of the variables to
achieve your desired results.
