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Signs Manufacturing and Maintenance Corporation

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Color Combinations

 

When deciding on letter colors consider which direction the sign will face.

Shadows from building elements and the letters/raceways themselves can dramatically affect the daytime readability of a channel letter sign.

For signs facing East, South or West consider using a backplate in a contrasting color to break the effects of shadows.

The human eye does not discern dark blues, greens, violets, etc.  These colors are "fuzzy" from a distance, making them poor marketing choices for a sign, even though they are great for a letterhead.

Light-colored lettering on dark backgrounds appear larger and are easier to read.

Letter "Return" Colors

 

The side (“return”) should never be the same color as the face unless the letters are VERY large.  The same color makes the letters very hard to read.

Usually a color close to the wall or backplate color works well.

When we design signs for you we consider all of the variables.

Signs Manufacturing & Maintenance Corp.
214-339-2227       254-582-7446       817-861-1234       903-561-5959       940-365-3433       972-850-3300       800-333-7137 TOLL-FREE
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