There are many
different ways that you can light up your sign:
neon, LEDs, fiber optics, etc.
There are two
important indexes for judging the importance of various
lamps in illuminating your sign: Color Rendering Index (CRI)
and the light’s color, expressed as degrees Kelvin (K).
In degrees Kelvin a
lower number is a more “yellow/red” light, a higher number
is a more “blue” light.
Interestingly, the
color of “daylight” varies from the equator to the poles.
But it is generally accepted as about 6000K with a CRI of
100.
A CRI of 100 is
perfectly matching the sun’s effect on colors.
In white neon the old standard has
been that 6500K neon is best for lighting a sign face.
It has a CRI of 65. The tri-phosphor “rare earth”
neon Signs Manufacturing uses to illuminate digital
graphics, translucent paint, translucent vinyl, and color
transparencies has a CRI of almost 100.
Unless you work for a
very major corporation and have been paid to study this
issue this information has not been readily available
until now.
Thanks
to digital photography we are now able to show you what we
are talking about without asking each potential customer
to visit our lighting laboratory.
The left side of
the picture is a sign lighted by Daylight HO lamps, the
right side with CW HO lamps. A thin black line has
been placed where the two pictures are spliced together.
Our simple goal is to
get a potential customer to notice your sign first; rather
than look at someone else’s sign and never notice yours.